XL EXTRALIGHT® WITH THE "DESIGNING WITH XL EXTRALIGHT®" PROJECT AT 100% DESIGN LONDON 2016
21 - 24 September
The lightness and versatility of XL EXTRALIGHT® are at 100% Design, a London Design Festival event staged at Olympia London, with a new stand where lightness takes shape inside an original and stimulating space. Inspired by the graphic layout and style of the xlextralight.com website, the new stand is a source of endless functional design inspiration, where visitors participate in the creative process through a few selected elements that enhance the character and uniqueness of XL EXTRALIGHT®.
The brand’s stand at 100% Design in London is an invitation to explore and learn about innovation in a space conceived to act as a kind of design showcase. Visitors are free to explore the versatility of EXTRALIGHT® and its transformation into something new and unexpected. The essential but striking style features aim to enrich the product’s story, from concept and engineering to production.The area inside the stand is populated by design elements such as Gufram’s Bounce Chair designed by Karim Rashid and made of XL EXTRALIGHT®, by information totems and display containers featuring of the brand.
Taken together, the project describes the research work and experimentation that have been distinctive features of Finproject Industries over the years as it continues to develop unmistakable products permeated by innovation, technology and lightness.
Come to explore and learn about the XL EXTRALIGHT® innovation, from 21 till 24 September 2016 at London Design Festival - Olympia Fair.
Stand Material Connexion Italia – Materials Village – Booth E494