NEWS
XL EXTRALIGHT®
presents B-R1NG
B-R1NG® was born from the meeting of virtual hub Touchlabs and web agency Spaghetti Digitali.

B-R1NG the future on your wrist. Wear the XL EXTRALIGHT® bracelet, download the free app and enter the virtual world of B-R1NG.

The Italian start-up B-R1NG, born from the encounter between Spaghetti Digitali and Touch Labs, launches on the Italian market the first “wearable technology” bracelet that allows you to share NFT contents on all the social media existing today.

B-R1NG is a made in Italy interactive bracelet made together with the ingredient brand XL EXTRALIGHT®. Thanks to an internal microchip and a free app download, it allows users to create, customize and share 3D videos, images and NFT contents to anyone wearing it, projecting them into a virtual world.
B-R1NG is not only a wearable technology, but also an app that acts as a marketplace of digital content to collect. From simple 3D stickers to exclusive contents proposed by Digital Artists, through merchandising contents proposed by brands, singers, favorite teams, Influencers, Tik Toker and gamers.

All these elements can be collected within the B-R1NG app, worn thanks to the bracelet, and shared on all existing social networks. The light and comfortable wristband is made of XL EXTRALIGHT® ultra-light, versatile, latex-free ingredient material, nickel, phthalates, heavy metals and thanks to its closed cell structure does not proliferate bacteria.

The entire production cycle is conceived, engineered, and designed to limit energy consumption, production waste and avoid water wastage.

The bracelet is available on the online shop shop.br1ng.com in a single color and in two versions: The founder edition at a cost of €19.90 and the Talent edition at a cost of €24.90 while the app download is completely free.
B-R1NG aim is to design meaningful experiences that create connections between people.

Watch the video!